November 18, 2017

Do you have your own marketing philosophy?

There are many ways you can approach your marketing, but there is likely only one way that will work best for you. The better prepared you are by knowing what you will and will not accept in your marketing efforts, the more successful you will become.

Listen to this edition of the Motivational Marketing Show and discover how to create your own marketing philosophy and how to live by it and create a business that you can be proud of for decades to come.

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Incentive Marketing Makes Money

Did you know that it’s simply not possible to build your business on your own?

Did you know that every business that becomes something of a success got that way, not because of one person doing it all, but because one person inspired a team and together they created a successful business.

The question for most of us in business, is just how do you go about building your team?

How do you get people to help you build your business?

Why would somebody want to help you?

And how do you incentives them to step up to the plate and put some real effort into helping to build your business?

There are a few stages of business growth and at each stage, the formula for attracting the help you need is going to be different.

In the mid 1990’s when a little start up with an odd name called Amazon.com got underway, they knew they needed to reach out to a lot of people, but that they didn’t have the resources to do much about it.

Never to be deterred, the founder, Jeff Bezos, literally invented the affiliate program. By incentivizing their customers to refer others to their web site, they created what would become an industry leading company in just a few short years.

In the earliest phases of your business, you can and should borrow this model and find as many ways as possible to offer incentives to people, businesses, and list owners that are different from the everyday.

For instance, most people who write to me make essentially the same offer. They say in effect, “promote my widget to your list and I’ll share a small percentage of the sales you generate with you.”

Can you see why I’m simply not excited by this kind of offer? Not only are they common, they completely fail to take into account the fact that there is real work and real risk involved in sending anything to a list I’ve worked really hard to build.

If you were to think outside of the box, you might make a better offer and get much better results too. What if you could offer a list owner a full 100% of the sales they generate for you on a front-end offer, and then you could keep 100% of any and all back-end offers and upsells?

I would respond to that kind of offer and so would many other list owners too.

What if you made that offer to past customers of yours? I’ll bet many of them would jump at the chance to tell their friends, especially if they have had a great experience with your company.

The idea that I want you to take away from this is simply that if you want bigger success, you’ve got to do things that other people are either unwilling or unable to do.

Thinking up new an innovative ways to interest people in promoting your web site, your offers, your products is what separates those that struggle from those that get to live the good life.

A great question to start asking right now is, “What would it take in order for you, Mr. Listowner, to jump at the chance to tell your list about my products?”

If you don’t know the answer, start asking some list owners, business owners, friends, and business associates for some ideas. And always, always, always be on the lookout for offers that catch your attention so that you can borrow those ideas to use in your own business too.

Personally, I watch companies like Amazon.com because they always seem to be coming up with many new an innovative ways to get more people to their web site.

And, I have borrowed many of their ideas and used them with my own business and those of many of my clients as well.

Now, go ahead and come up with something that you feel confident you can do to build your business and feel free to share it with me, if you want some honest feedback.

 

The Most Profitable Thing You Can Do

It’s not uncommon for me to be asked about what makes the most money in a business. I love this question because I always have a great answer at the ready.

The best part is that this something that I advise every one of my clients to create, regardless of what their core business is.

You may laugh, but I’ve successfully advised doctors, dentists, chiropractors, a ski enthusiast, golfer, and even a FARMER to add this to their product mix with incredible results in every case!

With profit margins that are typically measured it hundreds of percentage points, ease of duplication, speed of creation, and many marketing channels available to you, it would be a massive mistake for you and your business.

But the one thing that really gets me excited is that I have yet meet a single person who can create these kinds of products!

I’ve even gotten my younger brother involved in creating these products and he’s now begun reaping the rewards of his efforts. By the way, he only puts in a very part-time effort on creating his products.

I would HIGHLY encourage you to have a look at this because it could be your ticket to thriving in the years ahead.

Go to http://www.ultimatewealthpublishing.com/1day

Now, if you follow my advice, I can promise you that the results you get will change the face of your business and may actually make you rethink how you’ll do business in the months and years ahead.

Go ahead, have a look here: http://www.ultimatewealthpublishing.com/1day

Be outstanding!
Robert Imbriale
‘The Motivational Marketer
http://www.ultimatewealthpublishing.com/1day

It was the worst year of my life..

It was New Year’s Eve and I was so excited that I could not contain myself! You see, I had created a list of things that I wanted to accomplish in the coming year that included nearly 30 items!

Oh, I simply couldn’t wait to get started and I was telling everybody I knew about what I had planned.

I was eager, I was bold, and I thought that I had it all figured out and that year would be my best ever. Turns out, it was the worst year of my life.

What happened?

Where did I go wrong?

Well, the following year, there I sat with my big plans for the coming year and it finally hit me. With better than 27 new plans on the table how was I ever going to be able to give each one enough attention to see that it achieved the success I knew it could?

The answer surprised me. And it took a while before I fully understood it all, and it took even longer for me to make the corrections I needed to make in order to indeed succeed at higher and higher levels.

Today, those lessons are burned into my brain and I know that I’ll never go back to making the mistakes I once made that caused me to have one bad year after another.

In fact, I am now, right now, today, as I write this, pairing DOWN my list for 2012 so that I only focus on those projects that will indeed result in big successes.

I have become a master of staying focused. I learned the hard way that although I thought that I was focused but was really never focused, just excited, and that lead to more failures than I care to remember!

Now, if I could show you a better way to put yourself in a position to have a winning year in 2012, would you listen?

More importantly, would take action on what I share that is sure to give you a much better shot at making 2012 the best year you’ll have to date.

And, would you, after experiencing the results, continue to use my strategies in years to come so that you can continue to experience better and better years ahead?

Of course, I would expect that you’re answer would be a resounding YES!

My proven strategies for staying focused can be found here:

http://www.ultimatewealthpublishing.com/master-the-art-of-staying-focused/

Be outstanding!
Robert Imbriale
The Motivational Marketer

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